I have rebranded my branding company!
Gone are the days of ‘Thinking’, and now I’m ‘Blanko’ (yes, I have had a few comments about this perhaps reflecting the state of my mind :-).
Blanko simply means ‘blank’ (german).
A blank canvas is a very exciting idea to me. Whether I am creating a brand, reinvigorating a brand, designing or creating art – I like to start from a place of nothingness. I want my mind to be free and open to ideas and inspiration that emerge during the creative process. Like the unfolding of the universe, ideas flow best when they are given the space to flourish.
To create is to ‘bring into existence’. All masterpieces start with a blank canvas.