University College is an initiative by the University of Tasmania to force purpose-driven pathways into the Tasmanian workforce. Blanko was engaged to create a compelling new brand, message and design to target people who are leaving Year 12, upskilling, or changing careers.

The Brief

To communicate the a compelling narrative around University Collage’s hands-on, industry-specific pathway programs that is inspirational and relevant to the target audience.


Brand Strategy
Graphic Design
Web Design

University College is forging new connections with industry to create new hands-on, accelerated learning pathways.